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Search Engine Optimization

I hope you will like what I am about to introduce today.

Over the coming months I will be covering a variety of topics related to Internet Marketing, providing advice or training.

I don’t mind what you call it but the most important point is, if you find the information useful in your marketing endeavors, implement the strategies that you learn.

Do it immediately!

I see so many people including myself; purchase an ebook just so it can sit on your hard drive to collect dust!

ACTION, ACTION, ACTION!

Those 3 words alone can make you gobs of money!

So today, I am going to kick off with….SEO!

I will be going over every aspect about gaining TOP search engine rankings!

Getting traffic to your site doesn’t have to be hard.

Of course getting high rankings in the SERPS (Search Engine Result Pages) takes time & energy but the results can be fourfold and last for years to come!

Search Engines Explained

I understand that many of you are coming from different levels of knowledge, some of you know little to nothing about ranking in the SERPS, some of you have a little knowledge but not enough to DOMINATE and the rest of you probably know enough about SEO to rank high for certain keywords.

With that said I want to cover the basics for that first group and as you go through these posts on SEO you will feel the “snowball effect”.

This is where you will constantly pick up new ideas until you reach the end where you’ll have all the knowledge you need to DOMINATE the SERPS.

Search Engine Optimization (SEO) is basically performing small tasks on and to your website so that the search engine spiders can crawl (look over) your site so they can include it in their directory, this is also known as getting indexed.

A spider is a robot that the search engines use to scour the web and check millions of millions of websites at super speeds.

Since there are millions of sites being built each day, there is no way you or any company can keep up with a task such as that.

These spiders index and sort web pages by relevance, so your web page shows up in the search engines when it is appropriate for the keyword you are targeting.

All activity on the web starts with a keyword!

People get on the internet to search for something and they generally go to the search engines to find this information.

When a topic is searched in the search engines the most relevant sites will show up first! These sites have optimized their web pages to show up first in the SERPS. Web pages with the TOP rankings get all the traffic for absolutely NO cost!

Most prospects/searchers only look at the TOP 3 results of any search engine listing! So you can’t be dangling at the bottom of the results page expecting to get traffic!

 OK, that will do as an introduction to SEO.

In the next post I will be looking at researching keywords.

Don’t be put off…this is vital to your success.

Visit regularly for more updates.

Thanks for your time.

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5 Responses to “Search Engine Optimization”

  1. Hi John,

    I thought I would pop past and say hello since you came and visited me! :D

    I am looking forward to your series on SEO. I have been learning a lot about that over the last few months and have managed to take my sites Alexa ranking down by 20,000,000 to @280,000 as of today by using different SEO techniques. I still have no idea about the page ranking thing so hopefully you can teach me more!

    Welcome to Masterclass.

    Jacinta :P

  2. [...] Article by John Coates. You can get more information and an in depth report on this topic in my series of free reports. Get these vital reports here: Search Engine Optimization. [...]

  3. [...] Article by John Coates. You can get more information and an in depth report on this topic in my series of free reports. Get these vital reports here: Search Engine Optimization. [...]

  4. [...] engine optimization (SEO) then you should find someone who is an expert at SEO. (You can get a free introduction into SEO at my main [...]

  5. The most effective way to learn is to take action and to teach what you’ve learned right away, so it won’t lapse. This goes for any subject, particularly SEO. There are tons to learn about SEO and the only way to quickly adapt to the new information is to apply it, and if possible to teach it as well.

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